What is an Email Marketing Strategy?

An email marketing strategy is a set of procedures that a marketing team identifies and follows to achieve marketing goals with email campaigns. This plan of action gives the businesses a direct channel of communication with prospects and customers. WHY DO I NEED A STRATEGY? SUCCESS REQUIRES A PLAN Having an email marketing strategy in place allows…

How to use Twitter for Business

There are many avenues to promote businesses and Twitter is one of the best With over 300 million active users the reach is endless. Twitter is the go-to when it comes to communicating with potential consumers and spreading the brand message. How Twitter Works First, you must create an account for Twitter. You should create…

Are You Managing Your Business’s Reputation?

Online reviews have become the new “word of mouth.” This guide will help you understand how Reputation Management works, so you can grow your Business A recent survey revealed that over 90% of customers read online reviews before considering a business, and 88% of customers trust online reviews as much as a personal recommendation. So…