Acquiring new customers is important, but retaining them accelerates profitable growth. Most painting contractors fail to grow year-over-year because they lose past customers faster than they can replace them with new ones and have zero systems in place to “stop the bleeding” and harness the power of in-house databases. Increasing customer retention rates by 5%…
Digital marketing matters to get a competitive edge. The plumbing industry remains very competitive throughout the nation, and not a single plumbing company claims more than 5 percent of the total market share. Plumbing industry statistics also indicate demand for plumbing services is projected to grow over the next five years. With so many choices…
Make your marketing personal so your audience will trust you. According to the National Pest Management Association, US residents spend about $7.00 Billion Each year on pest control. Homeowners, landlords, and property managers need to rely on the most trusted and efficient pest control companies to keep rodents and insects at bay. So, how do…
Legitimate Versus Illegitimate Up-Selling Nowadays, garage door consumers are more aware of how to distinguish between a legitimate and an illegitimate up-sell effort when dealing with garage door installers and repairmen. Consumers when in need of such service will search online and contact the first providers listed on the first page of Google. It is…
The flooring industry is filled with competition. One of the main issues business owners face is being first in front of their customers. A well-applied digital marketing strategy can assure that your business gets seen first and is presented in a professional way. In this article, you will learn how to promote trends using digital marketing…
An email marketing strategy is a set of procedures that a marketing team identifies and follows to achieve marketing goals with email campaigns. This plan of action gives the businesses a direct channel of communication with prospects and customers. WHY DO I NEED A STRATEGY? SUCCESS REQUIRES A PLAN Having an email marketing strategy in place allows…
Work from home orders causing a shift in Moving Trends? According to Redfin, a record number of Americans (27.4%) are looking to relocate to areas where they can have more space, especially with room for office space given work-from-home orders. This represents an increase of more than 1% from Q1 2020 and more than 2%…
Things Contractors must do to Market their business During Covid-19 The home office has become our default mindset. If you still have not adjusted your business to COVID-19, you need to start making changes NOW! “The oldest and strongest emotion of mankind is fear, and the oldest and strongest kind of fear is fear of…
A simple guide on the importance of Local Listing Management for Electricians Customers have many choices when it comes to hiring an electrician, but what is the deciding factor? The answer may not be as simple as you think. It’s not always the company that spends the most on advertisements, or who offers the lowest…
There are many avenues to promote businesses and Twitter is one of the best With over 300 million active users the reach is endless. Twitter is the go-to when it comes to communicating with potential consumers and spreading the brand message. How Twitter Works First, you must create an account for Twitter. You should create…